At Sparkrock, we are constantly analyzing our customers' needs so that we can create better solutions that will truly benefit your organizations. One conversation that is always a difficult (and sometimes frustrating one) is when we talk to customers about upgrades.
Thankfully, our customers that are on our Cloud Subscription model are automatically updated to the latest versions as they come out. However, those that are on older on-premise versions have to regularly consider the option of upgrades, and figure out if and when it is the right time to do it.
"Our users don't have the time to learn something new."
"We're so far behind now, that an upgrade would be too disruptive."
"There's no way we can justisfy the cost."
"Are the benefits of the new version worth the effort?"
"The process of upgrading seems overwhelming."
These are just some of the things that come up in those conversations. That's what triggered us to decide we had to make the upgrade process something that organizations look forward to, instead of dread.