In the first blog of this series, we looked at how the nonprofit and public sectors have lagged behind when it comes to investing in their workforce, and how this is limiting their ability to succeed within an ever-changing operating environment.

In this blog, Sparkrock will be looking at how the demographics of the workforce are changing and how organizations can leverage this change to enable growth.Happy young woman sitting on the floor with crossed legs and using laptop on gray background

For the first time in 2015, the Millennial demographic (ages 18-34 in 2015) had become the largest segment of the workforce, accounting for over 1 in 3 workers, according a Pew Research Center analysis. Current trends have indicated that Millennials will make up close to 75% of the workforce by 2025, according to Brookings. With this inevitable reality, the widely held beliefs and demands of this generation will slowly become the norm and reshape how organizations operate and connect with their communities.

We see this shift as a boon for our industry, and nothing to fear. Study after study have shown that millennials will bring with them the values of meaningful work, continued learning, and most importantly, teamwork. This generation will also accept nothing short of social diversity and equality throughout their work and personal lives.

Traditionally, the nonprofit and public sectors have skewed older in their workforce when compared to the private sector. However, by promoting the expected values of this generation, the sector will attract and therefore see the benefits of this new and dynamic workforce. Empowering these individuals to be the drivers of change and to lead will set organizations up for success. The sector needs to evolve how they are responding to the shifting workforce, competition for talent and the funding landscape, because if they do not, their missions could be at risk.

We are starting to see this shift take shape in the nonprofit and public sectors, much like it has in the private sector. Forward thinking organizations are creating an environment where new ideas are encouraged, the workforce is varied and inclusive, teamwork is central and technology is embraced.

In our next blog, we will look at how organizations can leverage technology to satisfy the demands of their workforce and allow them to exceed the expectations of their mission.