James Faw

VP of Product & Innovation, Founding Partner


"Why" I work at Sparkrock:

James is focused on creating innovative technology that does amazing things for you. He believes that usability is the next horizon for innovation and that by creating and thinking ‘outside of the box’ we can transform the way non-profit organizations operate. His hope is to change technology from being burdensome and feared, to freeing our clients to focus on their mission.

"What" do I do at Sparkrock:

James Faw, co-founder of Sparkrock, is a goal driven, yet caring technology leader with a passion for usability. James approaches each new business challenge with his intrinsic flair for innovation, creative problem solving and uncanny understanding of the nonprofit sector, to drive consistent product development at Sparkrock.

At the very heart of the Sparkrock platform you can find James’s vision and passion to truly transform the way modern nonprofits leverage technology to operate at their best.  This involved providing access to critical data at all levels of the organization, in a way that truly empowers data supported decisions.   James often reminds his team that “the next horizon for innovation is usability”.   With that focus in mind, today you can find James leading bright and talented product innovation and IT teams all working closely with customers and key technology partners to transform what we can offer our customers.

"How" do I do it:

James is a devoted father of three with a passion for food, music and design.  When not working with the team to design and develop our software, James can often been found with a hammer and tool-belt building elaborate home renovations.  Born originally in Brazil, James spent his childhood living in the Amazon region with his parents and sister as they worked with a religious mission organization.    At the age of 16, James returned to Canada where he continued studies in music and religious education, and worked with various non-profit organizations in the religious and human services sector.  

James’s latest passion was building a new, vibrant ‘home’ for the employees at Sparkrock.  In amongst his many other responsibilities, James fulfilled his mission to provide office space with state of the art designs like open concept, flexible work space configurations, indoor trees and plants, 18 ft ceilings and natural light from the abundance of skylights installed.   

Click here to contact James.